Craftea
A selection of craft teas utilising 100% rolled, whole, loose leaves for a superior taste, utilising the skills of independent artisan tea farmers who continue to use traditional methods lovingly preserved and passed down through the ages.
Crafting the perfect cup of tea is as much a science as it is a form of art. ‘Craftea’ is an exercise in the development and creation of a hypothetical, crafted, tea experience intended to be an indulgent treat for the senses as well as the eyes. With a primary focus on creating a consistent brand strategy alongside beautiful complimentary packaging, ‘Craftea’ would suit those appreciating a good cup of tea alongside custom illustrations and artwork.
Deliverables: Branding, packaging
Application: Concept